I wonder if advertisers have been leaving Reddit and if so, how many? I’ve honestly never seen a social media website/company ask for advertisers like this tbh.
I’m not a lot on social media to begin with, so I’m not sure.
Well few days ago their valuation by I think Fidelity got cut from 10b to 5.5b. That should tell you something
That was before the whole clown show. The valuation cut was dated May 31st
Even better.
Steve Huffman just following the footsteps of Elon Musk, during a recent interview Spez said he liked what Musk was doing with Twitter.
Twitter has lost 59% of their advertisement sales since Musk bought it.[1](https://www.nytimes.com/2023/06/05/technology/twitter-ad-sales-musk.html)
[1] ↩︎
Yay Poppin!
PoppinKREAM!!! In the fediverse!! Oh hell yeah!
I need context lol, who’s Poppincream?
Reddit User who would show up with cited sources debunking bullshit other people would ardently defend in lieu of educating themselves.
The cut was multi-staged and started middle of last year. The most recent cut was relatively small (10-15% iirc). As others have pointed out, that reduction doors not take into account the recent self-inflicted wounds.
It’s down almost 50% since they bought in in 2021 lmao
I don’t see social media companies do this, I see billboard companies do this. On billboards that stay “please advertise on our billboard” for years.
There’s a difference though as a billboard is a physical spot that they are actively losing money on when not filled vs a random spot in your feed.
It’s still a spot that could be used by an actual ad. Of course, they have millions of those spots
I’ve heard unsubstantiated claims that traffic to the advertiser portal has dropped ~40% since the protests started
I personally reached out to about a dozen advertisers, urging them to reconsider their marketing efforts on Reddit. After privatizing the subreddit I had moderated for 12 years, it seemed like the next logical step.
Damn that’s commitment, I respect the effort
You’re a good man, Charlie Brown.
That’s brilliant, props to you!
Great idea! I haven’t seen any others mentioning this in all the protest discussions I saw. Hopefully others did similarly, that seems like something that could really help.
A quote that always stuck with me was: “‘Your ad here’ signs are proof that the ad spot doesn’t work well, otherwise someone would have put their ad there.”
Somehow your comment reminded me of
C’mon now.
No reason to get personal
https://upload.wikimedia.org/wikipedia/commons/3/3d/Caution_Last_Burgerville_for_24,800_Miles.jpg
On that note, how do you post images inline?
![image description for the sight impaired](image url)
is how I’ve been doing it.Testing yours:
Hope that helps.
Am I wrong in thinking this is sad as hell? Like seeing an old faded billboard with the same “your ad here!” text that’s been there for ages.
Sad, but I ain’t mad. This is the bed that Wish.com “Elon” made for Reddit
Great Value Elon!
Elon: 4 letters
Spez: 4 letters
Coincidence?
…
Almost definitely but still I love how comparing someone to Elon has become an insult so I’m having a good time anyway :3
It’s really sad for me to see a social media platform like reddit crumble. I spent years there.
I spent more time at Reddit then I did in the K-12 education system. I have a lot of good memories and learned a lot from both, but I have no desire to return to either.
I worked there once upon a time. This whole thing has felt like seeing an old friend succumb to addiction and wind up derelict.
Step 1: Announce very unpopular changes
Step 2: Ignore backlash, go through with the plan
Step 3: Predictably, lose users and advertisers
Step 4: ???
Step 5: Why advertise on reddit?
Them: yes
Why advertise on reddit?
Yes.
And they wonder why they don’t have any advertiser support…
Wait… Reddit has ads?
Ya. That is a large part (not the only reason) of why Huffman gambled and lost on killing 3rd party apps. People using Apollo, or any other app that wasn’t the trash official app, weren’t getting ads at all or were giving their ad dollars to a third party. By killing third party apps, that forces anyone who actually wants to use Reddit to use the official suck ass app or the garbage desktop site which also had alt options that used the API. When users are funneled into only using official Reddit products, that means they’re only consuming ads that Reddit makes a profit from.
I used Bacon Reader for almost ten years. It didn’t have ads for half a decade and when ads did come, it was a non intrusive banner ad at the bottom. The Reddit app is riddled with obstructive ads. So is the website unless using an ad blocker. Reddit when used the way the admins want, is just one ass blast of shitty ads.
Hats off, that’s both an argument for the use of third party apps and for eliminating third party apps at the same time…
Reddit gold ran the platform. Going for profit killed the API.
Buy an ad for Lemmy. Edit: I seem to have clicked the wrong reply location. I don’t feel like deleting it though.
As all adblocking solutions, Yay from the user, Nay from the corporate.
We are just saving them money, imagine the amount of API calls for serving Ads to everyone /s
Lol would love to see Lemmy ads on Reddit
NGL the random Sync for Lemmy that landed on my front page might as well have been an ad for Lemmy. I don’t even use Sync but it led me here.
We should crowdfund some Lemmy ads
To post on reddit? Wouldn’t that give reddit money? No thanks!
Also I’m note sure we want to grab more randoms on here 😁 I like the smaller intimate vibe.
I saw that on my few last days on Reddit. I was wondering about their rates b/c I was wondering what it would cost to take out an ad calling spez a complete twat.
I hope my username irks him continuously
Somebody on here snagged the username “spez” and that brings me great joy as well
That was scary. Thought Lemmy had ads already!!
I’m fine with ads. It costs money to run servers and build out the platform.
I’m not fine with the absolutely sleezy way spez handled the api changes and the ridiculous price. Utterly disrespectful to the mods, third party app devs, and Reddit users.
I’d rather we all pay a few bucks to not have lemmy get infested with ads.
Problem is that such isn’t a stable source of income.
Though I guess Wikipedia makes it work. So I dunno.
Just because things cost money doesn’t mean that ads are the best way to pay for them, or that we have to accept advertising as part of the process. I ABHOR advertising, but I don’t mind signing up to support someone on Patreon, like I’m doing with the developer of the instance I’m on.
I’m ok with ads if they’re not targeted or unethical/unpleasant
I’m ok with ads if they’re not targeted or unethical/unpleasant
I love the lack of ads, but I suppose I could live with them as long as they were clearly distinguished from real user content. I hated those reddit ads that were from a reddit account and looked like just another post if you didn’t pay attention to the flair.
I will leave the second it happens. Crazy.
Mmm, I get the ideological stance, but servers do cost money.
I suppose donations are an option but can’t imagine that being a stable source.
hi its me, Jimmy Wales I’m kindly requesting you to give $1.00 to lemmy
Please read: a personal appeal.
I logged in to reddit on my computer the day after rif went dark, and there were noticeably fewer posts on the front page. I think only 8 or so posts were above 10k upvotes. I wouldn’t be surprised if advertisers are pulling their ads in response.
I’ve been wondering what is like over there, I hope it’s apocalyptic
Honestly? As another user noted, it’s just boring. Not nearly as much is getting posted, and the comments are reminiscent of the days when we’d scramble to write “FIRST” in the comment section. It doesn’t feel conversational, if that makes sense. Like people are talking at each other, not with them. Also lots of “lol nothing changed, why was everyone making such a big deal?” But then the front page is mostly politics, shitposting, and recycled ask reddit questions. Not a monumental change, but definitely lower in quality, imo.
Weird subs are dominating r/all. Bunch of guys shaving their heads, delivery drivers complaining, “am I hot” subs. Weird and boring, the soul is gone.
I wvisited to see what it’s like, but I didn’t log in. Pretty boring place, mostly links from like, CNN, The Guardian, etc. Different subs trending, often with very boring political opinion stuff and sports.
Advertisers may not notice a difference, sad to say. The people wso stayed are exactly the people they want.
deleted by creator
I always thought a scary amount of undetected “guerilla marketing” was invading Reddit. And I’m convinced bots were ginning up conversation in the comment sections of those Reddit posts. And bots were downvoting me when I cried manipulation. And all those voices I always hear were very against me.
And here I thought I was crazy.
Same, some of it was pretty obvious. Also a ton of bots spreading propaganda.
Oh look here’s Friendly_Box3916 with a 2 month old account and a hot take on a political issue.
It was posted on lemmy that an account used chatcbt. It posted one of the “I can’t write that” things, along with things clearly written by AI.
Yeah reddit corporate was working hard to shut down and discredit the protests. I had a bare minimum of three comments deleted. No notice or explanation, I just happened to realize they were suddenly gone.
We should all club together and get some ads for the fediverse on there.
The best ad I saw for Reddit (back before the grand Digg migration) was one day, everyone agreed to stop posting direct links to articles and instead post the links to the Reddit discussions for said articles.
Suddenly, one day, the entire Digg feed was links to Reddit.
We should do the same thing (on say 8/1) to give time for the different federated instances to get accustomed to the higher traffic, more activity on the feed, and more people to welcome the future Reddit refuges, just like Redditors once welcomed us during the Digg 4.0 exodus.
It would be funny and I’d love to see it but you KNOW spez and his butthurt bootlicking simps are petty enough to block/ban any link that goes to any address that’s associated with a Lemmy instance AND instantly “permanently suspend” any account that participates.
Reddit admins even ejected their favorite agitator powermod, u/awkwardthepanda, for posting a John Oliver picture.
They are truly prepared to burn every bridge.
…
But maybe that’s the point. Maybe they should be FORCED to burn every bridge and annihilate themselves in the inferno.
Streisand effect. It would just increase the Lemmy advertisement.
Links could be shortened and wouldn’t show it points to Lemmy.
And give money to Reddit? Hell no. Let’s see how much time they take to refill those ad slots by themselves.
Honestly? If it’s a way to siphon users away from Reddit and towards Lemmy, we all need to look at this sort of thing as an investment. Sure, it gives Reddit some cash up front… but it also siphons away their primary value proposition to advertisers: the user base.
Running subreddit-specific ads pushing lemmy/fediverse-hosted alternative for a couple months will do WONDERS in the long term.
And yes, it’s distasteful to give Steve money, but at the same time, giving him a comparatively small amount of cash now will ultimately end up taking a far, FAR more significant amount of money away from him later, in the form of audience count he can offer to his advertisers.
I don’t know, I really don’t believe ads can do that much wonders. I mean, apparently they do because otherwise we wouldn’t have the whole internet plastered with them, but I personally don’t think I’ve ever actually clicked on an ad in my entire life.
I’m in. Anyone got a catchy idea?
- Tired of ads like this? Try Lemmy!
- If you were federated, you’d be home now.
- Reddit wants to show you ads.
- Consume. Or federate.
Hmm. So how about: “Tired of ads? Reddit wants to show them to you. Come to Lemmy, we are friendly and you are welcome!” I am willing to commit 100 euro if anyone can make that happen.
Dude, don’t waste money on that. Wanna help? Donate it to your instance 😉.
Maybe something like, “Your ad could be here or if you’re sick to the back fucking teeth of ads you should come to lemmy”
Is there anything stopping an instance from adding in their own ads?
Choice. If an instance starts adding in ads, people will move to another instance. If they find a way to be invasive enough to be seen by users in other instances, they would probably be defederated.
Choice. If an instance starts adding in ads, people will move to another instance. If they find a way to be invasive enough to be seen by users in other instances, they would probably be defederated.
Or they accept it as a way to pay for that instance. The servers aren’t free at the end of the day.
I’d have no issue with paying a small fee to have no ads tbh.
The choice is the thing, I think. It’s what made the whole Reddit thing a bit bizarre for me. Like they could’ve just passed the ads through the API and used personal API keys in 3rd party apps. Those content to take the ads take them and those who prefer to pay a fee can do so.
“We need to pay for this shit, it’s up to you how we do it” is a much easier sell IMO than “you’ll use our app and you’ll fucking like it”
Your post made me think ads had already invaded. So, I hate you.
That’s not going to happen on Lemmy. It is technically possible but it’s very highly unlikely.
It’s an unfortunate reality but that’s probably going to have to happen. Instances can’t be expected to grow and maintain on pure goodwill. Some might get by with donations but it’s pretty known that Mastodon servers that couldn’t support themselves on donations vanished. It’s a huge ask for someone to pay money, time and effort to run a server for perpetuity. Usually you can only ask for 2 out of the 3 lol.
We already saw the original lemmynsfw get overwhelmed and just want to shut it down and hand it to someone else because they were having to put in so much work.
Hopefully because Lemmy is opt in in every sense, instance owners can do an ad setup that isn’t intrusive or over bearing.
Otherwise it’s just the big instances that are donation covered that stay and grow and Lemmy just becomes centralized around 5 servers or something.
archive of our own does a fundraising event, and asks for donations until they get to their target. I could see Lemmy instances following the same model; if they do it right and get themselves listed as a non-profit, they can even get fundraising functionality into an app, and set it up so that Apple doesn’t take their 30% cut.
This works if you have an audience already though. Small instances won’t have that already but they’ll be expected to federate and hold like 40 servers worth of data/content just to start up and not seem dead. Then try to grow their user base, and without ads as the norm beg them to donate as they scale up. Or just do it at a loss for a long time which really reduces the pool of people willing to run a Lemmy instance that isn’t a shithead.
There’s already another reply saying if an instance runs ads just leave it. And this exact stance is why so many Mastodon servers have shut down. In some cases apparently when servers started showing ads to their users, other servers defederated them as a show of force against it. And then they withered and died.
As onboarding costs get higher and the amount of new users signing up dwindles instance growth is going to stagnate then probably go negative. Unless everyone can be chill about stuff like ads like I said we’ll end up with just 4-5 big servers who let’s be honest are just early adopters not necessarily the best places. Or Facebook who can spend money like no other, shove their users in, and will just control the whole thing.
I don’t want ads but we’ve seen how mastodon failed and users retaliating against them was a big issue.
Don’t forget you can always self host one’s own instance and access the larger fediverse from it, without Ads. So because it’s open source, itll always be easy to access the fediverse with an Ad free experience. A personal instance doesn’t need to grow, scale, host 40gb of data, or have any content at all either so it doesn’t come with the issues of a public instance.
Or Facebook who can spend money like no other, shove their users in, and will just control the whole thing.
This just doesn’t make sense at all. IF Fb ever added ActivityPub support (it would take a huge rework of their format) but instances would just defederate from it like they did with ad supported instances. And then what is even the point of FB ActivityPub support if their exiled.
That seems like a pretty good argument for us all to join the patreon.
God they can’t even make the joke right.
An inclusive or joke without the or is amazing. They clearly do not understand their users at all if they can’t even get one of the most basic recurring jokes right.
It’s Hello Fellow Kids shit, for sure! A swing and a miss lol
Yea that’s honestly worse than begging for advertisers lol
Lol you know a website is running out of advertisement because they start promote their own website 😂 lol
This is embarrassing.
What a weak revenue stream. Imagine being a business, investing in a subreddit, only for the subreddit to be inundated by bots.
Reddit is going the way of Twitter and it’s astounding to watch.
Reddit post reading limit, when?
When the surviving 3rd party app users hit their limit for API calls you will absolutely get this message and probably an option to upgrade for $$$ too.
The Narhwal dev said this is how he’s approaching it. You get so many calls with a subscription and then have to top off with more if you hit it. So Prepaid mobile plans are coming to your favorite 3rd party apps for a website that’s free! People are desperate to give Reddit money even after all this.