• scarabic@lemmy.world
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    5 hours ago

    I’m interested to know if Hulu is under pressure from content owners here. The way this is worded makes it sound like ads are a negotiated part of some of their content licensing deals that they cannot avoid. I’m just curious if that’s in part because of the content owners. Maybe those owners don’t want to give content for a flat fee and instead want a % cut of the business, or something?